05/2013 – Present
STANTONFACTORY Freelance Footwear Designer
The process begins with in-depth market research and a careful analysis of the client’s brief to create tailored inspirational moodboards. We then develop detailed design projects, supported by extensive research into innovative materials and color palettes. To provide a crystal-clear vision of the project, we produce high-quality renderings that bridge the gap between idea and reality. Once the design is approved, we move into technical development: starting with the last, followed by the volumes of the soles and accessories. Our pattern-making phase then dresses the last to create a prototype that perfectly simulates the fi nished product in every detail. Finally, we provide a comprehensive technical data package, ensuring a smooth transition to production whether in a specialized atelier or a large-scale manufacturing facility.

Creative Consultant : GEOX sneakers/male collection GEOX Group
Creative Consultant for Geox Casual & Formal / Male collection
Development of new products for commercial collection and New technologies knowledge of the company with Innovative Features.
LOUIS VUITTON – Senior Design Consultant

Creative consultant for both Male & Female Sneakers Collection from Creative concept approach to production passing thought material selection and original accessories, Innovative design concept combining with a strong artisanal and craftsmanship knowledge pushing new product with a strong identity on market,
June 5, 2024
Market Research
Conducted comprehensive market analysis to refine our product features and target audience strategy.